Uber claims more turf in conquering pandemic grocery delivery: The company has finally taken over the Postmates grocery delivery service because, in Uber’s masterly double language, “The combination of platforms offers more choice. They actually said that. Postmates is keeping its logo and app, but is merging its delivery network with Uber.
And, Christ – Uber is also announcing that there is a national « listening tour » so restaurants and retailers can « provide feedback. ». The announcement comes conveniently after it wins a legislative push to permanently deprive its drivers of fair wages and bargaining rights in their home state of California.
Uber and Postmates announced the deal a few months after the pandemic began, as Eats looked like the most stable leg of Ubers’ operation. While Uber continues to be unprofitable, some analysts are hoping the deal, which is fully in stock, will change that. With Postmates’ clients, Uber Eats can move forward in Los Angeles and Miami, and by some standards can be in close proximity to DoorDash in Phoenix. Uber expanded to grocery delivery in some cities back in July, starting with the acquisition of the grocery delivery startup Cornershop.
During the pandemic, delivery services have become the point of contact for all needs on the same day. Doordash expanded to grocery store in August, Instacart nudged non-food items (a Sephora partnership), and Amazon added another grocery chain to its Whole Foods empire (Amazon Fresh). ) Kroger tested ghost kitchens for a partnership with the delivery service ClusterTruck. Ironically, Uber founder Travis Kalanick’s new company, CloudKitchens, which he founded in 2017, was largely absent during the pandemic, save for some headlines about an alleged arson at headquarters.
Postmates are only part of Uber’s great ambition to dominate on the Amazon scale. In its 2019 annual report, it lists not only GrubHub and Deliveroo, but logistics companies among its competitors: Uber’s freight service competes with international shipping companies like DHL, and its planned autonomous vehicles will compete with Tesla and Waymo. Why make money when the goal is too big to fail?.
Postmates, Uber Eats, Grubhub
World News – USA – Uber Eats Postmates
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